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客户：Jerk Kitchen
网址：http://www.jerkkitchen.gr/
创造年份: 2015
描述：Logo, concept and visual identity for a street food restaurant,specialized in jerk style jamaican food, based in Loutraki, Greece. Jerk is a style of cooking native to Jamaica in which meat is dry-rubbed or wet marinated with a very hot spice mixture called Jamaican jerk spice. Jerk seasoning is traditionally applied to pork and chicken.Jerk cooking and seasoning has followed the Caribbean diaspora all over the world.
标签：
Jerk Kitchen
sophia georgopoulou design
logo
graphic design greece
awarded
hiiibrand
restauran
版权：不限制作品用途，转载请署名。
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The Brief
To project the jerk style marinated food and Jamaican origin of the restaurant,since it appears for the first time in Greece.Also, to express the restaurant core values: traditional methods of production,the premium quality, and the fun and friendly atmosphere!
Creative Rational
The symbol of the composite logo that was created to be the emblem of the restaurantis a "one-of-a-kind" chicken in a letter J shape (jerk / jamaica).His tail is in a shape of a palm tree, a well known Jamaican symbol!The round yellow circle, symbolizes the sun to enhance the summer fun spirit of the restaurant.
